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View Full Version : A Lesson in Basic Business



Kasscade
03-13-2014, 04:10 AM
To start let me say how I have enjoyed playing Defiance despite the crashy servers, the bosses no one can beat, the lack of social areas & buggy voice chat. It has been a fun game & I enjoy running the "Smallest Clan" CHILDREN OF THE PHOENIX on the NA server. (http://cotpdefiance.weebly.com) However I can see that TRION doesn't understand a few things about basic business.
The MMO isn't NEW. It has been around for more than a decade as a game play medium & there is a wealth of information that can be gained from those that have gone before them.
Your players should be your guide as to what you do next. What they want & how they want it is important. The customer is always right.
Now as for pricing in the store. I have read how alot of people have found the prices high prior to this DLC release & the current jump is ludicrous. In lay the lesson.
"Two men open hamburger stands across from one another. The cost of the hamburger to make is 45 cents. One stand sells it for 55 cents & the other for 500 dollars. At the end of the first week they compare profit. The first man made 55, 000 dollars. The second man made nothing. When asked why he charged so much he said I don't see ll many burgers but when I do I make a heck of a profit!"
This seems to be Trions Business modle in the store. You will make a lot of money if you drop your prices. The key to a free MMO that micro charges is to keep the charges micro. Example
Outfits 100 bts, head gear 25 bits, Vehicles 250 bits
I do agree weapons & mods should be available for sale in store as well, but being able to see what you purchase not in a grab bag lock box. Oh & 8000 bits for the OJ lock box? Sold any hamburgers today????? :p

Amun Ra
03-13-2014, 04:29 AM
This is with EVERYTHING.
Music CD's, movies, hard/software, you name it.
It's a classic error on this ball of water and rock, really.
The so called Economics are a bunch of ******ed idiots.
Much like most goverments... XD

Tsort
03-13-2014, 04:47 AM
The cost of the hamburger to make is 45 cents.
And guess what the cost to generate a virtual random OJ weapon is?

crasher
03-13-2014, 05:24 AM
And guess what the cost to generate a virtual random OJ weapon is?

They're hand crafted by elves in the Black Forest, and personally delivered by little old ladies after a long bus ride from Europe to Trion in California.
The costs are staggering.

Vonna
03-13-2014, 05:33 AM
They're hand crafted by elves in the Black Forest, and personally delivered by little old ladies after a long bus ride from Europe to Trion in California.
The costs are staggering.

Bwahahahahaha!

danielsan
03-13-2014, 05:34 AM
Kasscade, you got some good points. I think if they drop a 0 behind every object in the store, the amount of items sold wild go up tenfold.

The exclusivity would drop though, which is what they might.. want to achieve.., you know, like iphones. Then again, i don't go around showing people my outfit/armor, as all you generally see is the grey standard outfit due to loading issues etc... ergo: Not a good principle in this case.

One thing I disagree with though in business: Don't give people what they ask for, give them what they need. That generally creates a much stronger and lasting businessmodel. However to find out what people need, you'll have to listen to what they want, and then ask why they want it and figure it out from there on. If you give people what they want, it's generally not what they need, and they get bored fast or keep asking for changes.

Elastik Spastik
03-13-2014, 05:41 AM
If this was the case I would own every outfit.

And also make the boosts go down in game time, not real time. Im sure you would sell a lot more of them too.

Vonna
03-13-2014, 05:43 AM
Ohh, I like that idea about the boosts.

Elastik Spastik
03-13-2014, 05:45 AM
Ohh, I like that idea about the boosts.

It's like paying for a parking spot for 24 hrs but only parking in it for a few hours. Waste of money and pointless.

Tsort
03-13-2014, 05:49 AM
They're hand crafted by elves in the Black Forest, and personally delivered by little old ladies after a long bus ride from Europe to Trion in California.
The costs are staggering.
Those damn little elves who put recoil rolls on sawn-off shotguns. I hate them.

Kasscade
03-13-2014, 06:21 AM
***One thing I disagree with though in business: Don't give people what they ask for, give them what they need. ****

That is an excellent argument & I agree to that point. Nice.

wartitan
03-13-2014, 06:38 AM
It's like paying for a parking spot for 24 hrs but only parking in it for a few hours. Waste of money and pointless.

And that's why most (I say most, at least where I'm from) parking lots offer a slightly higher pay-by-the-hour model, so it costs less overall to park for those few hours, but still makes sense to the business for the amount of time you're using the lot/spot.

Overtkill21
03-13-2014, 07:00 AM
This $75 box has me thinking of other things like it:

$5 million gold toilet
http://www.top5ives.com/wp-content/uploads/2013/05/solid-gold-toilet.jpg

$400,000 T-Shirt
http://www.top5ives.com/wp-content/uploads/2013/05/superlative-luxury-t-shirt.jpg

$400,000 Toy Car
http://www.top5ives.com/wp-content/uploads/2013/05/lamborghini-aventador-miniature.jpg

$1500 Tennis Ball Tin Can
http://www.top5ives.com/wp-content/uploads/2013/05/tiffany-tennis-ball-can.jpg

$8000 Skateboard
http://www.top5ives.com/wp-content/uploads/2013/05/louis-vuitton-skateboard.jpg

Fools and their money. LOL

HenryR
03-13-2014, 10:40 PM
Ok. I just had to note that the picture of the toilet shows a sign by the toilet that says no pictures. I love irony (except when its RNG based)