Trion Between a rock and a hard place
Is where I think trion is at. With all the bad press and the bleeding of players like a mortal wound.
If the dlc was realy ready to drop at end of the month. Good business would dictate they be hypeing it up in order to regain some of the lost players generate new ones. As well as stem the tides atleast somewhat of the disheartened players that's still in game.
The only real reason from a business sence to not be hypeing it, Is its not ready and wont be by the projected time frame. So they keep still and quiet in order to grab what little cash they can before the next levy of players breaks away because of another delay.
That's just the way of corperate business and sure they are game developers and such but they are still underfoot of cooperate business rules. Is it sad yes . Is it shady hell yes. But its still just business.
The dlc release is already set in a lot of minds to either revive the game or be the final straw. And dosnt matter who is at fault for that players themselves or trion my guess alittle of both.
And if it was truly that close to release and trion was sure it was going to be by the end of july. Buisness would dictate they hype the hell out of it for sales boosts. And to rebuild some lost trust.
But with the shear amount of effort they are putting into dancing around any kind of locked down time frame. It most likely means they know its not going to happen when projected and would rather ride the tide out from behind closed doors.
Than to inform people and let them know whats going on and start the title wave early.
This is just my oppion do not claim it to be everyones. And no I am no game developer. But I have ran a successful business for going on 17 years and one thing I do know unhappy customers means less business and revenue.
And as a business if you have something to appease your customers and generate large new revenues you sell it and hype it . If you don't you keep quiet until you do. Or until you close the doors wich ever happens first.