Originally Posted by
Fancypants
I'll disagree with this theory... they can still 'stealth out' a release and give people one week of emails which is still plenty of time.
The reason for doing that is that they know the first DLC kinda sucks already, so if they hype it up for three-four weeks and then release a dogturd, people will lose their sh*t because it's been hyped up.
If they don't say anything, then a week to go.. "HEY ARKHUNTERS! NEW DLC IS HERE!" in only a week, no one is hyped, just 'surprised' and happy (relieved?) they made the deadline.
If the DLC is bad, people won't be as mad since they actually have SOME new content, and more likely to 'give them some slack' for the next one ("The next DLC better not suck like this or I swear to...blah blah blah.")
So I see it coming out this month.