You have to take them with a pinch of salt, remembering that Defiance had a standalone launcher (and still does with Glyph) that aren't tracked through Steam.
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I'd like to see ps3 NA numbers.
HEY REB!
The influx of players we had in July was undeniably attributable to it finally being made available through Steam a month after the actual beginning of free-to-play so it's more like a grain of salt. It's not as if players that use Steam have radically different brain chemistry from players that don't. They all see the same thing because they're not that stupid. They are leaving the game because within weeks of playing they are seeing one bad development decision after another. They can read the writing on the wall.