They sold close to 2 million boxes at launch? That's pretty good for an MMO. Especially a sci-fi one. Has any sci-fi MMO come even close to that?
Given their emphasis on story I always expected massive attrition. Not because the game is bad but because it would have significant appeal as a single-player game as well as an MMO. I'm sure a lot of people who enjoyed the KOTOR games bought SWTOR, played through the stories, then tossed it aside.
I'm personally disappointed by it as an MMO. To me it's mostly WOW-clone with lasers. But I wouldn't hold it up as an example of failure.



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